Yesware Alternatives: 6 Best Tools for Sales Email Tracking

Created On
August 23, 2022
alternatives for yesware cold email tool

Sales engagement is almost synonymous with Yesware, and such is the impact. Despite its market dominance, its configuration may no longer fulfill your business needs (read sales tracking).

Tracking engagement is crucial for any business. With a seamless email activity dashboard, excellent campaign marketing, and audience targeting, Yesware is fit for businesses of 10-1000+ employees. Besides having amazing key features, sales email tracking is not its forte.

If you are looking for Yesware alternatives, search no more. I have brought you the 6 best tools for effective sales tracking to maximize your business’s profit.

Let’s dive in.

Why Should You Look for Yesware Alternatives?

You may ask the same question. Really, why shift to a new platform when you have been using Yesware for eternity?

According to experts, industry professionals, and long-term Yesware users, here are the reasons why so many users are looking for Yesware alternatives.

1. Low Email Deliverability

Do you want the last thing for your business to be email low deliverability? Many users have reported blank emails being sent to their prospects, and a huge percentage of outreached emails end up in the spam folder.

Additionally, sent emails are more likely to get marked as spam because the sending domain name consists of Yesware, not just the brand or business name.

2. Cost of Campaigns

Yesware is pretty expensive compared to other outreach software in terms of the service it provides. It can be a bit pricey for large teams as well.

In fact, you can get any of the reliable CRMs out there for campaigns and tracking within a much more concise budget.

3. No Email Verification

Yes, this popular plugin does not provide email verification features. It means you have to spend time and resources manually or use another platform to verify the prospect emails.

Also, it is incapable of detecting collisions. It means you can’t check whether two or more sales representatives are targeting the same prospect or not. Whereas, most of the Yesware alternatives come with collision detectors.

Yesware Home

4. Lacks Creativity

You know what damage a boring-looking sales copy can do to your business, right? Although Yesware offers text personalization, it offers only a few fonts and styles to choose from.

It offers only basic email merge for personalization and doesn’t let you personalize images. Also, you can’t check for plagiarism in your emails.

5. Outdated Features

In the era of smart working, users have to do the same process manually for each prospecting customer. Also, the insufficient data and tracking feature makes it hard to understand a campaign’s success.

Also, it does not offer a compact platform to take care of all your cold email outreach needs.

I bet you have faced the same or more issues I mentioned above. Let’s check out the best Yesware alternatives for sales email tracking without any further ado.

6 Best Yesware Alternative Tools for Sales Email Tracking

1. Smartlead - Overall Best

Smartlead is personally my best recommendation for a (actually multiple) reason. Firstly, the AI warmup feature helps you not to end up in the spam folder. It ensures high deliverability by deploying natural activities and generating smart and timely replies.

Unlike most other Yesware competitors, Smartlead’s AI writing feature is one of its strong suits. Also, this tool moves your emails from spam folders and automatically marks them as important ones.

The master inbox makes your job easier by helping you track and reply seamlessly without going through the hassle of manually checking a prospect’s reply. Also, Smartlead helps you track your sales campaigns and provides you with in-depth reports on your campaigns’ performance.

Send Unlimited Emails with SmartLead

What Makes It Stand Apart?

  1. You can connect all your accounts with the master mailbox. Smartlead ensures that your cold emails directly reach your prospect’s inbox.
  2. The automated follow-up feature creates natural email follow-up sequences so that they don’t seem pushy or irrelevant and generate more ROI from your leads. You can also customize conditional sending triggers for all the prospects.
  3. Personalization is the key to standing out from all the competitors in the market. Smartlead focuses on writing content with a human touch to garner more replies from your prospects. Also, you can do email scheduling for your prospective clients. 
  4. This Yesware alternative doesn’t miss a thing and lets you know the detailed insights for your outreach campaigns. It helps immensely in seamless sales tracking.

Major Clients

  •  Stripe
  • Akamai
  • Oracle
  • Airtable
  • Uber

2. Outreach io- Better Sales Engagement

Outreach io Home

Outreach is determined to reduce the gap between the potential revenue of a business and the actual revenue it earns. Being one of the fastest-growing and biggest sales-generating platforms, Outreach offers one of the best tracking services.

With its robust AI-powered automation tools, you can create, send, and track your emails and increase their deliverability. The compact CRM offers conversion intelligence, and revenue intelligence to maximize revenue.

What Makes It Stand Apart?

  1. The Yesware Gmail feature offers only link clicks and email open rates data, whereas Outreach guides you through the sequencing process.
  2. Outreach helps you decide whether to send follow-up emails, give a call, or send a text message to your prospects.
  3. It provides practical monthly or per-user basis pricing.
  4. Outreach enables you to communicate through multiple channels including video and chat rooms.
  5. Detailed analytics and abundant insights help you map and create effective outreach strategies.

Major Clients

  • Zoom
  • Affirm
  • Siemens
  • McKesson
  • Snowflake

3. Mailtrack - Best Gmail Tracking

Mailtrack Home

If you are all set with your email outreach campaigns and looking for an excellent tracking tool (plugin), Mailtrack can serve your needs. It is an easy-to-use tool and doesn’t charge unrealistic prices compared to Yesware.

The interface is much like Yesware, so it won’t be a problem for you to get accustomed to the workflow of this tool. Also, it offers unlimited free tracking in Gmail. Mailtrack makes your job easier with real-time link click notifications and a plugin to promptly access your prospects’ information.

What Makes It Stand Apart?

  1. The monitor track feature informs you when you don’t receive a reply even when the recipient has read your mail. This feature helps you strategize your next move accordingly.
  2. Mailtrack’s plan is relatively cheaper than Yesware with more features included.
  3. The revival notification feature helps you convert your cold leads into customers. It notifies whenever an old email is being read again by a recipient so that you can follow up accordingly.
  4. You get plenty of useful features such as daily reports, real-time tracking notifications, unread reminders, and hot conversion alerts.

Major Clients

  • Uber
  • Yahoo
  • Indeed
  • Harvard College
  • BBVA

4. Saleshandy - Best for Outlook Email Tracking

Saleshandy Home

Gmail might be the most popular email provider, but Outlook is also preferred by organizations for its excellent business features. And, Saleshandy can be a great fit for Outlook users for cold emailing and sales email tracking.

Not only does it beat the high pricing of Yesware, but the added features make Saleshandy ideal for sales tracking.

What Makes It Stand Apart?

  1. Unlike Yesware, Saleshandy offers an ‘auto follow-up’ feature for sequences as well. It will help you keep track of your prospect, send timely cold emails, and act accordingly for better conversion rates.
  2. Another excellent feature that Saleshandy provides is personalization. The mail merge feature, accompanied by templates and custom fields, works together to increase your open rates.
  3. Saleshandy stands out with its completely free sales email tracking tool (unlike Yesware). This tool also provides a detailed analysis of open rate, reply rate, engagement tracking, bounce rate, and click on links.
  4. Saleshandy offers AI-powered writing assistance. You can get live guidance and create successful marketing campaigns to get maximized conversion and ROI.

Major Clients

  • GoDaddy
  • Opus Connect
  • Cloudtalk
  • RealNex
  • Vroozi

5. Mailshake - Complete Sales Tool Suite

Mailshake Home

Although Mailshake is a relatively new competitor for Yesware, it has already proven its worth as a better tool for sales tracking. It also offers a complete sales tool suite for all your email marketing campaign needs.

The SHAKEspeare feature helps you write personalized cold emails for better conversion rates. Also, Mailshake provides daily reports of clicks, and the link opens. You will get personalized templates and a collection of Zapier integrations.

What Makes It Stand Apart?

  1. You can perform multi-channel outreach with the help of the Mailshake tool. Besides outreach campaigns, it will help you create and keep track of campaigns on other mediums as well.
  2. The AI-optimized writing feature is really helpful for generating personalized and relevant content. Mailshake helps your emails from ending up in the spam folders.
  3. Mailshake email tracking feature provides you with real-time updates and reports so that you can easily plan your next marketing move. Also, the dialer feature makes it easy to catch up with your prospective clients effectively.
  4. With this compact Yesware alternative, you don’t have to spend hours searching for leads. The integration with Voila Norbert lets you add fresh leads directly to your outreach campaigns.

Major Clients

  • The Blueprint
  • Copypress
  • FundRocket
  • Sleeknote
  • Getonboard

6. Klenty - Best Automated Cold Email Outreach Tool

Klenty Home

The last yesware alternative on my list today is Klenty. You have to perform the same email outreach routine with every client individually. Klenty makes this process automated so that you don’t have to spend extra time working on the same thing over and over again.

The main problem with Yesware is that it lacks detailed information and reports. You get data on every aspect of your cold outreach campaign which will help you understand better-performing cadence, strong lead conversion techniques, and much more.

What Makes It Stand Apart?

  1. While Yesware is only capable of doing CSV import, Klenty can easily optimize with Google Sheets, CRM import as well as CSV imports. It helps you organize your outreach email campaigns and keep better track of your sales emails.
  2. Klenty is optimized with the following features that can help your outreach campaigns generate a more positive response and revenue–mail merge, A/B testing, delivery window, multiple medium senders, and bounce and autoreply detection.
  3. The Intent-based playbooks, static placeholders, liquid customizable email templates, and intent score helps you create personalized email content for various prospecting customers.
  4. Last but not the least, Klenty updates you about step-by-step performance reports, cadence reports, live feed, and prospect activity history to help you track sales campaigns.

Major Clients

  • HP
  • Oracle
  • Gartner
  • Fitbit
  • Chargebee


Email tracking is an important part of sales, and it's helpful to have various tools to choose from. I am hoping that by now you and your sales team have made up your mind about the best Yesware alternative you want to try for your organization.

Here’s a quick overview of the best Yesware alternatives for sales email tracking-

  • Smartlead for one-stop solutions for all your outreach needs.
  • Outreach for better sales engagement.
  • Mailtrack for better Gmail campaigns tracking.
  • Saleshandy for excellent Outlook email tracking.
  • Mailshake for a complete sales tool suite. 
  • Lastly, Klenty for best-automated outreach tool.

I would suggest you figure out your organization’s core needs and do your research to choose only the best-suited Yesware alternative for your business.

Cheers to generating more leads and successful email campaigns! All the best, see you soon.


1. How Yesware alternatives help your business?

Yesware is still one of the most used tracking tools for businesses. However, the yesware alternatives, nowadays, offer more relevant, smart, and data-driven yet personalized backing to your outreach campaigns.

These alternatives will help you write better content, track your sales emails, and generate more conversions and ROI within a relatively low budget.

2. Which is the best Yesware alternative?

It is hard to choose the best Yesware alternative from the wide range of tool options out there. If you are looking for a one-roof solution for your outreach campaigns, Smartlead is the best suit for small and big organizations.

Smartlead offers one-stop solutions for all of your email marketing needs from taking the responsibility to move your emails to the primary mailbox to generating automated personalized replies and follow-ups for your prospects.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

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  • svsv

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Author’s Details

Sattwik Das

Sattwik is a Digital Marketing professional at Smartlead. He is a dedicated content writer who focuses on juggling words to bring out meaningful content. He is experienced in well-researched and SEO-optimized content creation, content editing, and copywriting for various businesses throughout the globe. His expertise in SEO, SMM, and SMO with a touch of creativity helps businesses grow and maximize their credibility and sales.


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Frequently asked questions

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What are active leads?

Email automation FAQs- Smartlead

Active leads are the contacts you upload in Smartlead, similar to contacts in HubSpot; if you upload 1000 leads to a campaign, they are considered 1000 active leads. If you upload similar leads to a new campaign, they are not considered a “new active lead” as they already exist in our system.

Do you provide mailboxes, or do I need to connect my own?

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We don’t offer mailboxes yet. You need to get your own dedicated list of mailboxes using popular providers like Gmail, Outlook, Zoho, and others that exist in the market. Once you get them, follow our detailed guides to connect them quickly.

Do you offer guides and articles on succeeding with cold emails?

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Absolutely, one of our most popular guides can be found right here. It's been used by a large percentage of users to go from zero to cold emailing experts. Covering all topics from email infrastructure to copywriting and lead sourcing.

Is another tool needed for warmups?

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No, Smartlead has over 200,000 highly reputed mailboxes connected. The advantage you get along with naturalized AI conversations is access to aged domains you will never find in any warmup tool.

What is the API commonly used for?

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It is used popularly by agencies to automate their entire lead generation process as well as to connect Smartlead to external tools to push and pull data from. You can also connect to 1000s of apps using Zapier.

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Anyone that can close deals from demos will succeed with Smartlead. It works for Sales companies, Marketing agencies, SaaS businesses, Recruitment, and offline companies (like construction).

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We do not provide you with leads. You will need to use other data providers. These leads can be automatically added to Smartlead using our API or bulk uploaded via our CSV upload system.

Do you integrate with any CRMs?

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We're building native integrations with Hubspot, Salesforce, Close, Pipedrive, and many more. The best part, due to our open API and Webhook infrastructure, you can connect to any CRM in the world without an issue.

How many team members can I add?

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You can add an unlimited number of team members, as well as assign them roles and authority access.

Do you have custom plans beyond the Pro plan?

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Yes, it's common for many people to move to Custom plans after a few weeks. You can view all the options for up to 10M leads on the subscription page once you sign up for free.

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