Best Outreach Tools for 8x Sales Boost in 2023

Outreach tools can be categorized as an umbrella term for email marketing tools. However, there are many tools that offer end-to-end email marketing solutions, from lead generation & verification to following up and closing deals. 

Only some of these tools are top-notch, and it's best if you use specific outreach tools for different steps of your email marketing campaigns. 

In this blog post, we've categorized outreach tools into three categories – lead generation and verification tools, email writing tools, and email automation tools. And picked the best three for all of these categories. 

Let's begin.

Best 3 Sales Lead Generation and Verification Tools in 2023

1. Smartlead.ai 

Smartlead is the perfect lead gen and verification tool for SMBs and large corporations. It also offers additional features such as email warmups, unlimited email accounts, and verified IP addresses. 

Smartlead can generate leads from Twitter, Facebook, Email, Web, LinkedIn, and other social platforms through multi-channel lead generators. 

This tool ensures your emails land directly in your prospects' inboxes by verifying niche-based leads. 

You can focus on closing deals without going through the hassle of sending automated follow-ups, personalized messages, and email warmups. 

Smartlead Homepage

Standout Features

  • Multi-channel lead generation
  • Lead verification
  • Custom conditional spam triggers
  • Master inbox
  • Unlimited email addresses

2. Overloop (formerly prospect.io) 

Our second pick, Overloop, is an all-in-one sales prospecting software out there. You can successfully run multi-channel outbound campaigns with list-building and outreach tools

Overloop offers useful contact management, list-building features, and outreach efforts such as CSV import, contact management, chrome extension, email finder, and a dedicated LinkedIn contact generation tool. 

Other than lead generation, Overloop also offers multi-channel email campaign automation and helps create personalized email content based on customer data and their sales journey to increase the response rate. 

It also offers real-time tracking, so you can take advantage of every lead and get back to your prospects at your earliest. 

Overloop Homepage

Standout Features

  • Email finder
  • LinkedIn Lead generator
  • CSV import
  • Chrome extension
  • Custom fields
  • Contact management

3. Snov.io

Snov is an excellent lead generation and lead verification platform with a sales toolbox and CRM integration. It has an extensive database of pre-verified leads, and it can search for bulk email addresses based on similar domains. 

It enables you to search through 20,000 domains at once to generate verified leads. 

Even if you need to know the prospect's email address, Snov can find it based on their name and company. 

The Boolean Search feature allows searching for leads based on locations, professions, age, and various other factors. It ensures a better reply rate for cold email and multi-channel outreach. 

Snov offers multi-channel email outreach and end-to-end tracking of email campaigns as well. 

Snov Homepage

Standout Features

  • Email finder
  • Email verifier
  • CRM 
  • Boolean search email collection

Best 3 B2B Email Writing Tools in 2023

1. Smartwriter.ai 

Smartwriter boasts 8x more replies from prospects with its AI-powered writing tool. It can create LinkedIn personalization based on recommendations, job titles, and achievements. 

Smartwriter scans through millions of web pages constantly and creates personalized icebreakers.

Moreover, you can automate email campaigns through this platform, as it helps you create personalized email copies based on your prospects' recent online activities. 

It also offers Smartwriter Chrome Extension so that you can generate thousands of fresh leads and connect with them with automatically scheduled LinkedIn personalized messages. 

Besides B2B sales emails, Smartwriter is capable of generating valuable SEO articles and social media copies. 

Smartwriter Homepage

Standout Features

  • LinkedIn personalization
  • Backlink personalization
  • Research Automation
  • Chrome extension
  • LinkedIn Sales navigator

2. Flowrite

If you are looking for a semi-automatic email writer platform for your email outreach campaigns, Flowrite is the perfect tool for you. It saves hours of writing effort by turning in a few keywords. 

Much like Smartwriter, its email copies are targeted toward industry professionals, and it can sense the tone of the conversation and create personalized content based on it. 

Flowrite overcomes the blank page syndrome and finds the right words for the right situations. It also saves you from the hassle of proofreading and generates error-free content all the time. 

Flowrite Homepage

Standout Features

  • Writes with key prompts
  • Overcomes blank page syndrome
  • Proofreading
  • Personalization

3. SubjectLine

As the name suggests, SubjectLine is an online email subject line writing tool. It is free and easy to use. 

SubjectLine boasts of testing over 15 million subject lines for B2B audiences. As the subject line is the most important factor for email open rates, you must notice your subject line. 

You must copy and paste your subject line into this platform, which will analyze the score and suggest edits if needed. This way, you can ensure maximum email opens and click-through rates. 

SubjectLine Homepage

Standout Features

  • Subject line analyzer
  • Suggests edits and changes
  • Tentative success score
  • Reports and social metrics

Best 3 B2B Email Automation Tools in 2023

1. Smartlead.ai 

As we have mentioned before, Smartlead is an excellent tool for sales prospecting. It generates verified leads and personal online data of your list of prospects. 

You can create a sales pipeline for future outreach campaigns and check the sales funnel for a customer's sales journey. Smartlead offers unlimited email addresses and a high-deliverability IP address. 

It ensures your emails always land in the primary inbox of your prospects and keeps emails away from spam folders with custom spam triggers. 

Smartlead sends automated follow-up responses, so you can take advantage of every lead. It offers a master inbox for all your marketing outreach. 

Smartlead Homepage

Standout Features

  • Email automation
  • Live tracking
  • Sales funnel
  • Pipeline building
  • Automated follow-ups

2. HubSpot

If you are a digital marketer, you may have already come across this platform. 

HubSpot is the most popular email automation software, along with Mailchimp. It offers contact management, lead scoring, and complete email tracking of campaigns. 

Besides email automation, HubSpot is also a CRM tool that streamlines all your sales processes. You can generate pipelines and check your prospects' sales journey through the sales funnel.

HubSpot eases the outreach process and cold outreach campaigns. 

HubSpot Homepage

Standout Features

  • CRM tool
  • Sales funnel automation
  • Timely reports and analysis
  • Content Management Software
  • Sales email automation

3. Constant Contact

Although its user interface may look a bit outdated, Constant Contact is an amazing email marketing tool. 

It offers email list building and list management, simplified (on-time reporting), and website forms. 

You can track your prospect's journey through the sales funnel and send automated follow-up emails to maximize conversions

This easy-to-use platform offers real-time data of your campaigns and data-driven forecasting so you can create your future campaigns based on them. 

Standout Features

  • Easy-to-use UI
  • Workflow automation
  • List management
  • Embedded website forms
  • Reports and predictive analysis

Conclusion

We have reached the end of this informative guide. We understand how confusing it can be to find the best suitable tools to fulfill your business needs. 

Research and try the free trials (most of these platforms offer 30-day free trials without credit cards). We hope you find the best tools for every step of email marketing. Consider email automation tools to complete your tasks rapidly within a lower budget. 

We hope this article helps you find the right tools for your outreach efforts to reach your target audience. 

See you soon. Goodbye!

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Best Outreach Tools for 8x Sales Boost in 2023

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November 13, 2022

Outreach tools can be categorized as an umbrella term for email marketing tools. However, there are many tools that offer end-to-end email marketing solutions, from lead generation & verification to following up and closing deals. 

Only some of these tools are top-notch, and it's best if you use specific outreach tools for different steps of your email marketing campaigns. 

In this blog post, we've categorized outreach tools into three categories – lead generation and verification tools, email writing tools, and email automation tools. And picked the best three for all of these categories. 

Let's begin.

Best 3 Sales Lead Generation and Verification Tools in 2023

1. Smartlead.ai 

Smartlead is the perfect lead gen and verification tool for SMBs and large corporations. It also offers additional features such as email warmups, unlimited email accounts, and verified IP addresses. 

Smartlead can generate leads from Twitter, Facebook, Email, Web, LinkedIn, and other social platforms through multi-channel lead generators. 

This tool ensures your emails land directly in your prospects' inboxes by verifying niche-based leads. 

You can focus on closing deals without going through the hassle of sending automated follow-ups, personalized messages, and email warmups. 

Smartlead Homepage

Standout Features

  • Multi-channel lead generation
  • Lead verification
  • Custom conditional spam triggers
  • Master inbox
  • Unlimited email addresses

2. Overloop (formerly prospect.io) 

Our second pick, Overloop, is an all-in-one sales prospecting software out there. You can successfully run multi-channel outbound campaigns with list-building and outreach tools

Overloop offers useful contact management, list-building features, and outreach efforts such as CSV import, contact management, chrome extension, email finder, and a dedicated LinkedIn contact generation tool. 

Other than lead generation, Overloop also offers multi-channel email campaign automation and helps create personalized email content based on customer data and their sales journey to increase the response rate. 

It also offers real-time tracking, so you can take advantage of every lead and get back to your prospects at your earliest. 

Overloop Homepage

Standout Features

  • Email finder
  • LinkedIn Lead generator
  • CSV import
  • Chrome extension
  • Custom fields
  • Contact management

3. Snov.io

Snov is an excellent lead generation and lead verification platform with a sales toolbox and CRM integration. It has an extensive database of pre-verified leads, and it can search for bulk email addresses based on similar domains. 

It enables you to search through 20,000 domains at once to generate verified leads. 

Even if you need to know the prospect's email address, Snov can find it based on their name and company. 

The Boolean Search feature allows searching for leads based on locations, professions, age, and various other factors. It ensures a better reply rate for cold email and multi-channel outreach. 

Snov offers multi-channel email outreach and end-to-end tracking of email campaigns as well. 

Snov Homepage

Standout Features

  • Email finder
  • Email verifier
  • CRM 
  • Boolean search email collection

Best 3 B2B Email Writing Tools in 2023

1. Smartwriter.ai 

Smartwriter boasts 8x more replies from prospects with its AI-powered writing tool. It can create LinkedIn personalization based on recommendations, job titles, and achievements. 

Smartwriter scans through millions of web pages constantly and creates personalized icebreakers.

Moreover, you can automate email campaigns through this platform, as it helps you create personalized email copies based on your prospects' recent online activities. 

It also offers Smartwriter Chrome Extension so that you can generate thousands of fresh leads and connect with them with automatically scheduled LinkedIn personalized messages. 

Besides B2B sales emails, Smartwriter is capable of generating valuable SEO articles and social media copies. 

Smartwriter Homepage

Standout Features

  • LinkedIn personalization
  • Backlink personalization
  • Research Automation
  • Chrome extension
  • LinkedIn Sales navigator

2. Flowrite

If you are looking for a semi-automatic email writer platform for your email outreach campaigns, Flowrite is the perfect tool for you. It saves hours of writing effort by turning in a few keywords. 

Much like Smartwriter, its email copies are targeted toward industry professionals, and it can sense the tone of the conversation and create personalized content based on it. 

Flowrite overcomes the blank page syndrome and finds the right words for the right situations. It also saves you from the hassle of proofreading and generates error-free content all the time. 

Flowrite Homepage

Standout Features

  • Writes with key prompts
  • Overcomes blank page syndrome
  • Proofreading
  • Personalization

3. SubjectLine

As the name suggests, SubjectLine is an online email subject line writing tool. It is free and easy to use. 

SubjectLine boasts of testing over 15 million subject lines for B2B audiences. As the subject line is the most important factor for email open rates, you must notice your subject line. 

You must copy and paste your subject line into this platform, which will analyze the score and suggest edits if needed. This way, you can ensure maximum email opens and click-through rates. 

SubjectLine Homepage

Standout Features

  • Subject line analyzer
  • Suggests edits and changes
  • Tentative success score
  • Reports and social metrics

Best 3 B2B Email Automation Tools in 2023

1. Smartlead.ai 

As we have mentioned before, Smartlead is an excellent tool for sales prospecting. It generates verified leads and personal online data of your list of prospects. 

You can create a sales pipeline for future outreach campaigns and check the sales funnel for a customer's sales journey. Smartlead offers unlimited email addresses and a high-deliverability IP address. 

It ensures your emails always land in the primary inbox of your prospects and keeps emails away from spam folders with custom spam triggers. 

Smartlead sends automated follow-up responses, so you can take advantage of every lead. It offers a master inbox for all your marketing outreach. 

Smartlead Homepage

Standout Features

  • Email automation
  • Live tracking
  • Sales funnel
  • Pipeline building
  • Automated follow-ups

2. HubSpot

If you are a digital marketer, you may have already come across this platform. 

HubSpot is the most popular email automation software, along with Mailchimp. It offers contact management, lead scoring, and complete email tracking of campaigns. 

Besides email automation, HubSpot is also a CRM tool that streamlines all your sales processes. You can generate pipelines and check your prospects' sales journey through the sales funnel.

HubSpot eases the outreach process and cold outreach campaigns. 

HubSpot Homepage

Standout Features

  • CRM tool
  • Sales funnel automation
  • Timely reports and analysis
  • Content Management Software
  • Sales email automation

3. Constant Contact

Although its user interface may look a bit outdated, Constant Contact is an amazing email marketing tool. 

It offers email list building and list management, simplified (on-time reporting), and website forms. 

You can track your prospect's journey through the sales funnel and send automated follow-up emails to maximize conversions

This easy-to-use platform offers real-time data of your campaigns and data-driven forecasting so you can create your future campaigns based on them. 

Standout Features

  • Easy-to-use UI
  • Workflow automation
  • List management
  • Embedded website forms
  • Reports and predictive analysis

Conclusion

We have reached the end of this informative guide. We understand how confusing it can be to find the best suitable tools to fulfill your business needs. 

Research and try the free trials (most of these platforms offer 30-day free trials without credit cards). We hope you find the best tools for every step of email marketing. Consider email automation tools to complete your tasks rapidly within a lower budget. 

We hope this article helps you find the right tools for your outreach efforts to reach your target audience. 

See you soon. Goodbye!

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

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Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Author’s Details

Sattwik Das

Sattwik is a Digital Marketing professional at SmartLead. He is a dedicated content writer who focuses on juggling words to bring out meaningful content. He is experienced in well-researched and SEO-optimized content creation, content editing, and copywriting for various businesses throughout the globe. His expertise in SEO, SMM, and SMO with a touch of creativity helps businesses grow and maximize their credibility and sales.

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Edited by:

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Frequently asked questions

General Questions

Can I import a CSV file into an already running campaign?

Yes, you can import a CSV file into an already running campaign. To do so, follow these steps:

1. Go to the campaign that you want to import the CSV file into.
2. Click on "Edit campaign" to access the campaign settings.
3. Look for the option to upload a CSV file and click on it.
4. Choose the CSV file from your computer that you want to import.
5. Map the fields and Choose/associate a client. The system will process the CSV file and import the data into the campaign.

By importing a CSV file, you can update the campaign with new leads without interrupting the campaign's flow.

Is it possible to connect Outlook via OAuth?

Yes, it is recommended to connect Outlook via OAuth. OAuth (Open Authorization) is an industry-standard protocol that allows applications to access user data on various platforms, including Outlook, without requiring the user to share their login credentials. By connecting Outlook via OAuth, you enhance security and ensure a seamless and secure integration between your application and Outlook.

How can I connect Outlook using OAuth?

To connect Outlook using OAuth, follow these steps:

1. Open your email accounts module in Smartlead
2. Look for the option to add accounts and select it.
3. Choose Outlook as the email provider you want to connect.
4. Clicking on the Outlook logo will redirect you to the Outlook login page.
5. Enter your credentials and log in to your Outlook account.
6. Follow the prompts to authorize the application to access your Outlook account using OAuth.
7. Once the authorization is complete, your application will be connected to Outlook via OAuth, enabling secure access to your Outlook emails and data.

By following these steps, you can establish a secure and authenticated connection between your application and Outlook, ensuring seamless integration and access to your email account.

Why am I experiencing delays in fetching emails from my ESP to MI?

If you are experiencing delays in fetching emails from your Email Service Provider (ESP) to the Master Inbox (MI), there could be a few reasons for this. It is important to note that fetching emails from the ESP to the MI can take some time due to various factors such as network latency, ESP server load, and the size of the email inbox. Here are some points to consider:

1. Time interval: The Master Inbox usually fetches emails at regular intervals, which can range from 5 to 55 minutes. This interval allows the system to retrieve and process new emails periodically.

2. Fetch replies button: If you need to fetch replies immediately, you can use the "Fetch replies" button available in the Master Inbox. Clicking on this button triggers an immediate fetch of replies from your ESP's email inbox folder.

If the delays persist or you encounter any issues with fetching emails, it is recommended to reach out to the Smartlead support team for further assistance.Please note: 

Filtering or rules: Review any filtering or rules set up in your ESP that could potentially affect the delivery of emails to the MI. Ensure that emails are not being automatically sorted, archived, or blocked based on certain criteria.

Why doesn't categorizing leads, such as "Not interested," stop campaigns for them?

Categorizing leads, such as marking them as "Not interested," does not automatically stop campaigns for those leads. The purpose of lead categorization is to classify and organize leads based on their specific attributes or actions. However, categorizing a lead as "Not interested" does not halt the campaign because the system relies on replies from leads to determine if a campaign should be stopped.

In most cases, when a lead categorizes themselves as "Not interested," they may choose not to reply to the email or take any further action. As a result, the campaign continues until it reaches its completion or encounters other stopping conditions.

It's important to note that when a lead does reply to an email, the system recognizes the response and stops the campaign for that particular lead. Therefore, replies from leads serve as the primary trigger to stop campaigns rather than lead categorization alone.

In some cases,A lead might have to be categorized for various reasons even if they do not intend to reply, such as organizing their inbox or indicating their preference. Such categorization does not automatically stop the lead from receiving further emails in the campaign. In such cases the emails have to stopped manually

What type of business can use Smartlead?

No, you get access to unlimited email accounts and warmup accounts without having to pay per account. This will let you scale your email outbound and without paying a penny more.

Powerful Automated Email Marketing that Drives Sales.

  • All Features Included
  • No Credit Card Required
  • Free Warmup Included
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