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“Your network is your net worth.”
Networking is the fundamental strategy behind established businesses and start-ups. Successful marketers consider networking as an investment. If one can do it correctly, it’s enough to take you to great heights.
Given that email is the most preferred medium by business people, what’s better than starting by writing a networking email?
You will find everything you need to know about networking via email here. For networking email samples, please scroll down the page.
It’s a mutual relationship between two organizations/individuals from the same industry. It includes the transfer of ideas and information that can benefit both parties.
Generally, networking can be divided into two types:
Two companies network to establish a trustworthy rapport to make it easier to conduct business in the future.
Individuals who work full-time/freelance in separate companies network to gain advice and help each other to advance in the industry. Entrepreneurs also come in this category because they often network with experienced businesspeople for mentorship.
Again, networking can happen in two ways: online and offline.
There are LinkedIn, Twitter, outreach emails, and various social media platforms for online networking. You can attend a networking event for offline connections.
What makes a networking email?
Email sent to build or maintain a connection with other professionals in your field.
If you’re writing it to a stranger, it's a cold networking email.
The email can also be addressed to people from your existing professional contacts and personal connections.
There are several benefits of networking. Here’s a list of the primary gains as noted by marketers:
The above points are especially relevant to business-to-business (B2B) newbies. From gathering funds to finding new leads, networking with the right people in your business can provide practical insights about running a company.
YES. No matter what your profession or goal is, you must think about networking to be a successful individual.
Networking will help you know people in important places who will lead you to various job opportunities. If not direct opportunities, they will surely provide advice that you will find nowhere else.
So, in a nutshell, networking is a common strategy for all–college grads, entrepreneurs, solopreneurs, artists, business owners, content creators, etc.
Come up with funky subject lines that we use in our daily conversations without sounding unprofessional. The subject must be interesting enough to catch the receiver’s attention.
Common subject lines:
Introduce yourself first. It’s rude to ask for favors without telling the reader who you are. So, do that first.
In the era of catfishing, it’s important to reveal how you heard about the receiver. Therefore, it’s utterly important to tell the person how you came to know about them and from where.
You don’t have to write the CV in the email. Instead, just mention one or two greatest achievements. This way, the receiver will feel you’re genuinely interested, and you admire them.
When sending outreach emails, try to be straightforward about what you want. Cold networking emails are all about asking for help from a fellow professional or building rapport, and that’s okay.
The reader of the email knows how networking works, so tell them politely that you need their help.
SUBJECT: Buy you a coffee?
Hi (Receiver’s name),
I am (your name). I started a company (a number) months/years back called (your company’s name) that manufactures/collects and sells/distributes (the product) in (your location). I am still in my learning phase, as I am relatively new to the (product) business.
I came across your (profile/company) in (magazine/podcast/seminar). I am sure you are an expert as you have successfully run (company). I would love to buy you coffee sometime soon.
Lately, I have been reading about (topic), and I think you can use it in your business, and in exchange, you can tell me about the “do’s” and “don’ts” of this industry.
Let me know when you’re free. I’d appreciate the chance to ask questions.
Looking forward to hearing from you.
Thanks,
(Your name)
SUBJECT: Your advice can make my career path.
Hi (Receiver’s name),
I am (your name). I am a (designation) at (company). I am still in my learning phase, as I am relatively new to this profession.
I came across your (profile/company) in (magazine/podcast/seminar). I heard great things about you from my co-workers too.
I know you are an expert as you have (mention an achievement). I was wondering if you’d be able to advise me on how to get started.
Especially (a specific question)?
Let’s grab a cup of coffee when you’re free. I’d appreciate the chance to ask questions.
Thanks again,
(Your name)
SUBJECT: Keep in touch
Hi (Receiver’s name),
It was a pleasure meeting you at (place/event) and learning about (topic). After our conversation, I found the attached (video/article) about (topic) when researching. I thought you'd like it too.
I look forward to being in touch. Please don't hesitate to contact me if you want to.
Thanks again,
(Your name)
SUBJECT: (Name of the friend) suggests we talk
Hi (Receiver’s name),
I am (your name), and I am (name)’s friend. I am a (designation) at (company). I am still in my learning phase, as I am new to this profession.
I heard great things about you from (name). I saw your (work) on (platform), and I must say I am impressed.
I know you are an expert as you have (mention an achievement). I was wondering if you’d be able to advise me on how to get started.
Especially, (a specific question)?
Let’s grab a cup of coffee when you’re free. I’d appreciate the chance to ask questions.
Thanks again,
(Your name)
SUBJECT: 5 mins for a fan?
Hi (Receiver’s name),
I am (name), (designation) at (company). I came across your (work) on (platform), and I admired them instantly.
I would love to buy you a cup of coffee and ask a few questions about your exceptional work/journey so far.
I understand you’re a busy person, so I can pass along the questions via email or schedule a video chat if that’s convenient for you.
Looking forward to hearing from you.
Thanks again,
(Your name)
Remember that everybody was a beginner at some point. Don’t hesitate to write an email for networking intentions. It’s okay to ask for help.
Try using automation tools like Smartlead.ai. It will surely make your job easier and more efficient.
Just keep in mind the dos and don’ts, and you will soon be dining with your professional stars.
A networking message should clearly say who you are, how you know the receiver, and what you want from them.
To ensure that your words are polite, you can also write a sentence or two on what you like about their work.
You should send mail for networking after meeting potential people at events and seminars. However, you can still write to them if you haven’t met them yet.
Try writing these emails during working hours so they don’t remain unread.
Active leads are the contacts you upload in Smartlead, similar to contacts in HubSpot; if you upload 1000 leads to a campaign, they are considered 1000 active leads. If you upload similar leads to a new campaign, they are not considered a “new active lead” as they already exist in our system.
We don’t offer mailboxes yet. You need to get your own dedicated list of mailboxes using popular providers like Gmail, Outlook, Zoho, and others that exist in the market. Once you get them, follow our detailed guides to connect them quickly.
Absolutely, one of our most popular guides can be found right here. It's been used by a large percentage of users to go from zero to cold emailing experts. Covering all topics from email infrastructure to copywriting and lead sourcing.
No, Smartlead has over 200,000 highly reputed mailboxes connected. The advantage you get along with naturalized AI conversations is access to aged domains you will never find in any warmup tool.
It is used popularly by agencies to automate their entire lead generation process as well as to connect Smartlead to external tools to push and pull data from. You can also connect to 1000s of apps using Zapier.
Anyone that can close deals from demos will succeed with Smartlead. It works for Sales companies, Marketing agencies, SaaS businesses, Recruitment, and offline companies (like construction).
We do not provide you with leads. You will need to use other data providers. These leads can be automatically added to Smartlead using our API or bulk uploaded via our CSV upload system.
We're building native integrations with Hubspot, Salesforce, Close, Pipedrive, and many more. The best part, due to our open API and Webhook infrastructure, you can connect to any CRM in the world without an issue.
You can add an unlimited number of team members, as well as assign them roles and authority access.
Yes, it's common for many people to move to Custom plans after a few weeks. You can view all the options for up to 10M leads on the subscription page once you sign up for free.