A Smartlead Case Study: Wind Growth's 5x Revenue Growth

Created On:
July 6, 2023
Updated On:
December 13, 2023
How WindGrowth Leveraged Smartlead

Witness how Wind Growth utilized Smartlead to amplify a client's potential annual revenue from a decent $800K to a spectacular forecast of $4-5M - in just 1.5 months.

Journey with us as we delve into their strategies, their efforts, and the epic transformation they achieved.

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Company Overview

Wind Growth, founded by René, is an agency specializing in lead generation, RevOps, growth strategies, CRM optimization, and AI implementation. Lead generation remains their top requested service amongst clients.


As the saying goes, "To be the best, you must face the worst." And Wind Growth had its fair share of struggles:

  1. Need for comprehensive automation: They sought a tool offering robust features and API access to systemize their business.
  1. A snail-paced follow-up routine: Manual follow-up processes were time-consuming and inefficient.
  1. Unruly inbox management: A lack of a streamlined, automated system left them yearning for efficiency.


Wind Growth knew they needed a game-changer. Smartlead became their perfect solution with its:

  1. Comprehensive tagging system: This offered a helping hand in managing clients in a single workspace.
  1. API responsiveness: Their wishes were Smartlead's commands. New endpoints were added based on Wind Growth's requests.
  1. Custom variable functionality: This let them create a personalized approach for each client, adding that touch of care and attention.

René says, “I'm a big automation guy. Before using Smartlead, I tried different tools. I realized a lot of them lacked the basic features I needed to take my agency to the next level and automate it effectively."

"Using my automation, I've built a system utilizing your white-label feature. When a lead has a more complex question, I tag them, and my client receives an email. They can then automatically sign in to the app and answer the questions themselves." René reveals. 

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With Smartlead, Wind Growth not only conquered their challenges but also unleashed transformative results:

  1. Lead generation on steroids: For a single client, 42 meetings were secured in just 1.5 months. The client went from having a $800K sales pipeline to a skyrocketing annual potential of $4-5M! 
  1. Conversion Rate Boost: Thanks to faster response times via tagging, conversions saw an upward curve.
“In one campaign, we got a response rate of 8%, which is a lot for branding and design,” René proudly states.
  1. Reply rate renaissance: An impressive 40% positive reply rate out of all replies painted a picture of success.
  1. Reclaimed time: A colossal reduction in time spent on inbox management and follow-ups.

René says, "Smartlead easily saves me about 40 hours per week. I also installed my custom systems for other agencies, and they save hundreds of hours per month with it."

René mentions, adding, "I might save up to 20 to 40 % on operational costs per year."

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What Sets Smartlead Apart

Smartlead stole the spotlight with its outstanding features. But it wasn't just the tool—it was the team behind it.

René says, "Your customer support is very active and helpful. I usually get a response pretty fast. Very happy with it, for sure."


"Smartlead is simply amazing. They constantly improve their product and bring new features that make the platform even more complete. If you're a big automation enthusiast like me, there are no other tools on the market that allow you to 100% automate your business as Smartlead does." - René, Founder and CEO, Wind Growth

Conclusion: A Brighter Future with Smartlead

Smartlead is more than just a tool for Wind Growth; it's a partner in success. It’s the secret ingredient that supercharged their own processes and their clients' sales pipelines.

Want to be the next Wind Growth? With Smartlead, your dream can come true! Take the first step with a free trial today and watch as your business takes flight.

So, what are you waiting for? The sky's the limit!

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Author’s Details

Jyotsana Rawat

Jyotsana Rawat is a Business Development Rep at Smartlead, where she excels in cold outbound strategies and lead generation. Beyond her role, she shares her expertise through insightful industry content.


Edited by:

Charu Mitra Dubey


Frequently asked questions

General Questions

What is Smartlead's cold email outreach software?

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Smartlead's cold email outreach tool helps businesses scale their outreach efforts seamlessly. With unlimited mailboxes, fully automated email warmup functionality, a multi-channel infrastructure, and a user-friendly unibox, it empowers users to manage their entire revenue cycle in one place. Whether you're looking to streamline cold email campaigns with automated email warmups, personalization fields, automated mailbox rotation, easy integrations, and spintax, improve productivity, or enhance scalability with subsequences based on lead’s intentions, automated replies, and full white-label experience, our cold email tool implifies it in a single solution.

How does the "unlimited mailboxes" feature benefit me?

Email automation FAQs- Smartlead

Our "unlimited mailboxes" feature allows you to expand your email communications without restrictions imposed by a mailbox limit. This means you won't be constrained by artificial caps on the number of mailboxes you can connect and use. This feature makes Smartlead the best cold email software and empowers you to reach a wider audience, engage with more potential customers, and manage diverse email campaigns effectively.

What do you mean by "unibox to handle your entire revenue cycle"?

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The "unibox" is one of the unique features of Smartlead cold email outreach tool, and it's a game-changer when it comes to managing your revenue cycle. The master inbox or the unibox consolidates all your outreach channels, responses, sales follow-ups, and conversions into one centralized, user-friendly mailbox.

With the "unibox," you gain the ability to:
1. Focus on closing deals: You can now say goodbye to the hassle of logging into multiple mailboxes to search for replies. The "unibox" streamlines your sales communication, allowing you to focus on what matters most—closing deals.

2. Centralized lead management: All your leads are managed from one central location, simplifying lead tracking and response management. This ensures you take advantage of every opportunity and efficiently engage with your prospects.

3. Maintain context: The "unibox" provides a 360-degree view of all your customer messages, allowing you to maintain context and deliver more personalized and effective responses.

How does Smartlead ensure my emails don't land in the spam folder?

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Smartlead, the best cold email marketing tool, ensures your emails reach the intended recipients' primary inbox rather than the spam folder. 

Here's how it works:
1. Our "unlimited warmups" feature is designed to build and maintain a healthy sending reputation for your cold email outreach. Instead of sending a large volume of emails all at once, which can trigger spam filters, we gradually ramp up your sending volume. This gradual approach, combined with positive email interactions, helps boost your email deliverability rates.

2. We deploy high-deliverability IP servers specific to each campaign. 

3. The ‘Warmup’ feature replicates humanized email sending patterns, spintax, and smart replies.
4. By establishing a positive sender reputation and gradually increasing the number of sent emails, Smartlead minimizes the risk of your emails being flagged as spam. This way, you can be confident that your messages will consistently land in the primary inbox, increasing the likelihood of engagement and successful communication with your recipients.

Can I integrate Smartlead with other tools I'm using?

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Certainly, Smartlead is designed for seamless integration with a wide range of tools and platforms. Smartlead offers integration with HubSpot, Salesforce, Pipedrive, Clay, Listkit, and more. You can leverage webhooks and APIs to integrate the tools you use. Try Now!

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What type of businesses sees the most success with Smartlead?

No, there are no limitations on the number of channels you can utilize with Smartlead. Our multi-channel infrastructure is designed to be limitless, allowing you to reach potential customers through multiple avenues without constraints.

This flexibility empowers you to diversify your cold email outreach efforts, connect with your audience through various communication channels, and increase your chances of conversion. Whether email, social media, SMS, or other communication methods, Smartlead's multi-channel capabilities ensure you can choose the channels that best align with your outreach strategy and business goals. This way, you can engage with your prospects effectively and maximize the impact of your email outreach.

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Do you provide me with lead sources?

Smartlead distinguishes itself from other cold email outreach software by focusing on limitless scalability and seamless integration. While many similar tools restrict your outreach capabilities, Smartlead offers a different approach.

Here's what makes us uniquely the best cold email software:

1. Unlimited Mailboxes: In contrast to platforms that limit mailbox usage, Smartlead provides unlimited mailboxes. This means you can expand your outreach without any arbitrary constraints.

2. Unique IP Servers: Smartlead offers unique IP servers for every campaign it sends out. 

3. Sender Reputation Protection: Smartlead protects your sender reputation by auto-moving emails from spam folders to the primary inbox. This tool uses unique identifiers to cloak all warmup emails from being recognized by automation parsers. 

4. Automated Warmup: Smartlead’s warmup functionality enhances your sender reputation and improves email deliverability by maintaining humanized email sending patterns and ramping up the sending volume. 

5. Multi-Channel Emphasis: Smartlead places a strong emphasis on multi-channel outreach. You can reach your prospects where they are with the LinkedIn outreach feature.   With Smartlead’s cold email automation software, you're always one step ahead in your outreach efforts, enjoying the freedom to scale your initiatives and seamlessly integrate with other tools—all while maintaining a focus on maximizing the impact of your outreach.

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How secure is my data with Smartlead?

Ensuring the security of your data is Smartlead's utmost priority. We implement robust encryption methods and stringent security measures to guarantee the continuous protection of your information. Your data's safety is paramount to us, and we are always dedicated to upholding the highest standards of security.

How can I get started with Smartlead?

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Getting started with Smartlead is straightforward! Just head over to our sign-up page and follow our easy step-by-step guide. If you ever have any questions or need assistance, our round-the-clock support team is ready to help, standing by to provide you with any assistance you may require. Sign Up Now!

How can I reach the Smartlead team?

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We're here to assist you! You can easily get in touch with our dedicated support team on chat. We strive to provide a response within 24 hours to address any inquiries or concerns you may have.

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