The Ultimate Sales Battle: Smartlead vs. Mixmax vs. Klenty - Who Reigns Supreme?

Cold emailing is an art that you must master if you want to survive in this competitive environment. There are ample tools that elevate your outreach strategy and make you close more deals than ever. Also, choosing the best tool can help increase productivity and outcomes by many folds. 

Indeed, confusion is inevitable with so many options available in the market, and each one has its specialty. Worry not; we bring you a detailed and well-researched analysis comparing all the top three tools, i.e., Smartlead vs. MixMax vs. Klenty. We will cover everything about the tool, what they are best known for, and last but not least, their pricing too. 

Let's get straight into it so you can find what complements your business the best and use it to scale it to the next level.


  • Smartlead is a great tool when it comes to marketing and lead generation. It helps you conduct your marketing drives smoothly with features like auto-rotating email accounts, a centralized master inbox, email warm-ups, email personalization and validation, spintex, custom CRM and dynamic IP address. It has quite an impressive pricing, and its main benefit is its support system which provides quick responses to customers for any problem they face.
  • Mixmax is a powerful email marketing and management tool that can increase your productivity with emails and help you conduct your marketing campaigns smoothly. It provides users with several features like polls, surveys, and CRM. Businesses can use it for email tracking, scheduling, creating personalized templates, etc.
  • Klenty is another best tool for email marketing, drip campaigns, leads management, etc. It provides the users with various features that can be useful for successfully conducting different campaigns. It can help users look at detailed analytics of how the campaign is going and how to integrate it with the business for maximum growth opportunities.

Why is Smartlead The Best?


It is a powerful and comprehensive email marketing tool with the most features and the best support, trusted and validated by clients. Indeed, Smartlead is the best when it comes to easy and smooth deliverability, Email outreach, and growth of a business.  

It provides some of the best features, such as auto-rotating email accounts, a centralized master inbox, email warm-ups, email personalization and validation, spintex, custom CRM and dynamic IP address. 

It has all in one place so that any business does not lose another conversion. It helps the most in creating business-to-business leads as businesses use cold email as a defined strategy to acquire customers.  

What's Smartlead Best For? 

Unlimited Rotating Emails

  • It provides unlimited rotating emails, which increases efficiency and saves a lot of time. 

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Centralized Master Inbox

  • It helps to manage everything from one dashboard.
  • It provides a Shared Team Inbox for increased team collaboration, prospect & non-prospect categorization, and reply sentiment reports.
  • A shared team inbox helps avoid conflicting situations, such as two different sales executives chasing the same lead.
  • One can easily track email open rate, reply rate, etc., to measure the response better and make the necessary changes. 

Unlimited Email Warm-Up 

  • It provides unlimited AI-automated email warm-ups, ensuring that the emails always land in the lead's inbox, increasing outreach. 
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Email Personalization

  • It provides highly personalized emails making sure to convert potential prospects into customers.    

Multichannel Outreach  

  • It provides multichannel outreach via channels such as LinkedIn, Email, WhatsApp, SMS, and Calls, leading to the generation of customers and expansion of the business. 

Email Validation 

  • It provides Email validation detecting any invalid and undeliverable email addresses and detecting if the domain provided is reliable or not - adding efficiency to businesses.  
  • It also improves the sender's reputation by automatically detecting and moving mail sent to the spam inboxes in the primary inbox. 


  • Provides Spintex for personalizing boring cold emails with unique email content during the email marketing campaign
  • The emails are auto-customized for each prospect during campaigns, increasing the chance of lead conversions. 

Dynamic IP Address Per Campaign 

  • Smartlead offers unique IP servers for every new campaign that it sends out. 
  • This feature helps to add security and feasibility for its users as they can access it from anywhere. 
  • It also improves deliverability because of the high email volume and shared domains. 
  • It also helps contain the impact of a mistake made by a business, as there are multiple users of dynamic domains. 
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Smartlead has been highly valued by its customers in terms of the support and quick responses they get from the team. It is super easy to set up and has almost every necessary feature making the client stick to it. It's the best in advancing its features from time to time and making it more relevant for its customers according to their requirements. So, go ahead and sign up now!

Why Choose Mixmax? 


Mixmax is a powerful and comprehensive email productivity tool. It manages email outreach. It employs email providers such as Gmail and Outlook. It is best for email communication as it optimizes it by providing various features such as email scheduling, email tracking, and multiple templates, which can help save time; there are also features such as polls, surveys, and CRM. 

What's Mixmax Best For?

It is one of the only tools in the market with a free plan giving its users a gist of its uses. It enhances email communication through instant scheduling, reminders, sends later, mail merge, surveys & polls, etc. 

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Email Tracking And Analytics

It leads to the effective management of large campaigns by providing detailed email analytics. It helps to track the metrics such as open rates, bounce rates, email deliverability rates, download tracking, etc.

Email Scheduling

It has a special feature of email scheduling that allows email scheduling by entering a date and time, boosting email communication effectiveness.  

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Email Personalization To Boost Engagement

Automation software helps personalize emails to boost email outreach and sales campaign engagements.

Save Custom Templates

Already composed emails and drafts can be used as a template to enhance future campaigns. It increases effectiveness as there is no need for a new template during every new campaign.   

Why is Klenty A Good Alternative?


Klenty is a sales engagement platform designed to help businesses automate processes related to email marketing, lead management, drip campaigns, cadence tasks, and prospect activity tracking. Key features include event-triggered email, customizable fields, template management, image library, email campaign management, domain blocklisting, admin controls, and a CRM plugin. 

What's Klenty Best For?

Klenty is best known for personalized and automated emails that help in increasing email outreach. It's key features such as templates, customizable fields, email campaign management, domain blocklisting, etc., help increase effectiveness. 

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It leads to the effective management of large campaigns by providing detailed email analytics. It helps track the metrics such as open rates, bounce rates, email deliverability rates, link, and attachment activity.


It provides email scheduling and customized template features that help save time and increase effectiveness. A customer can send emails according to a set date and time through email scheduling. Already composed emails and drafts can be used as a template to enhance future campaigns. 

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Helps in Workflow effective task management, email automation, and CRM integration. It increases engagement by email automation follow-ups and converts the prospects into loyal customers by sending out sequences of highly tailored emails at scale. It also helps in managing marketing campaigns and automating the sales process. 

Growth Of The Business

Helps in the growth of the business by monitoring the performance of the campaigns and email automation, various customizing features, and analyzing reports directly from the dashboard. 

Which Tool is Easy on Your Pockets?

Until now, we have compared the three tools based on what they are and what they are best for, but pricing is one aspect we are missing. It can be a boon if we get all the features for the best price. Let's take a look at the pricing of each tool given below:

Smartlead Pricing 


Smartlead offers separate plans monthly and annually. Both are slightly different in pricing and features provided in them. Smartlead provides free trials for both Basic and Popular plans in monthly and yearly. The free trial offers users a pre-insight.  

  • Basic Plan : $39/month
  • Popular Plan: $79/month 
  • Pro Plan: $94/month
  • Custom Plan : Fully customizable pricing 
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Mixmax Pricing 

It comes with a free plan for a team under five members and upgrades its plan to custom pricing. Pricing is flexible according to one’s choice.


Free Plan

  • Calendering and email productivity for teams under 5
  • $0 per user, per month


  • Email campaigns and calendaring for teams
  • $29 per user, per month


  • Sales automation for growing teams
  • $49 per user, per month

Growth + Salesforce

  • Sales engagement with Salesforce integration
  • $69per user, per month


  • Enterprise controls & custom setup for larger teams 
  • Custom pricing as per the plan chosen 

Klenty Pricing


They have two separate plans, annual and quarterly, which differ slightly in pricing. A free trial is available, but there is no free version. 


  • For small teams, getting started with sales email outreach.
  • $50 annually per user, per month
  • $60 quarterly per user, per month


  • For growing teams scaling outreach with multi-channel sales engagement
  • $70 annually per user, per month
  • $85 quarterly per user, per month


  • For bigger teams use advanced outreach strategies and coaching.
  • $100 annually per user, per month 
  • $125 quarterly per user, per month 


  • For mature teams, who need advanced reporting and access control
  • Custom pricing

Wrapping Up

This article shows the three tools' best features, what they are best known for, and the pricing. We have discussed different features of different tools, which one is best known for exactly according to their offers and user feedback. Each platform has its own uniqueness, strengths, and weaknesses. We hope the useful insight will help you categorize and choose the one that suits your needs best. 

Frequently asked questions

General Questions

What are active leads?

Active leads are the contacts you upload in Smartlead, similar to contacts in HubSpot; if you upload 1000 leads to a campaign, they are considered 1000 active leads. If you upload similar leads to a new campaign, they are not considered a “new active lead” as they already exist in our system.

Do you provide mailboxes, or do I need to connect my own?

We don’t offer mailboxes yet. You need to get your own dedicated list of mailboxes using popular providers like Gmail, Outlook, Zoho, and others that exist in the market. Once you get them, follow our detailed guides to connect them quickly.

Do you offer guides and articles on succeeding with cold emails?

Absolutely, one of our most popular guides can be found right here. It's been used by a large percentage of users to go from zero to cold emailing experts. Covering all topics from email infrastructure to copywriting and lead sourcing.

Is another tool needed for warmups?

No, Smartlead has over 200,000 highly reputed mailboxes connected. The advantage you get along with naturalized AI conversations is access to aged domains you will never find in any warmup tool.

What is the API commonly used for?

It is used popularly by agencies to automate their entire lead generation process as well as to connect Smartlead to external tools to push and pull data from. You can also connect to 1000s of apps using Zapier.

What type of businesses sees the most success with Smartlead?

Anyone that can close deals from demos will succeed with Smartlead. It works for Sales companies, Marketing agencies, SaaS businesses, Recruitment, and offline companies (like construction).

Do you provide me with lead sources?

We do not provide you with leads. You will need to use other data providers. These leads can be automatically added to Smartlead using our API or bulk uploaded via our CSV upload system.

Do you integrate with any CRMs?

We're building native integrations with Hubspot, Salesforce, Close, Pipedrive, and many more. The best part, due to our open API and Webhook infrastructure, you can connect to any CRM in the world without an issue.

How many team members can I add?

You can add an unlimited number of team members, as well as assign them roles and authority access.

Do you have custom plans beyond the Pro plan?

Yes, it's common for many people to move to Custom plans after a few weeks. You can view all the options for up to 10M leads on the subscription page once you sign up for free.

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