Referral Generation Campaign

Prompt
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Design a campaign focused on generating referrals from existing contacts, partners, or satisfied customers.
Who it’s for?
  • Referral-based businesses
  • service providers
  • relationship-focused sales teams
Smartlead Use Case
  • Excellent for leveraging existing relationships to generate warm introductions and referrals
Example Output:
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EMAIL 1: Referral Request Introduction
Subject: Quick favor - [Industry] connections

Hi [First Name],
Hope things are going well at [Company]!

Quick favor: Do you know any [Target Role] in [Industry] who might be dealing with [Challenge]?

We're helping companies like [Example] achieve [Result], and I'd love to share insights with others facing similar challenges.

Anyone come to mind who might benefit from this conversation?

Best,
[Your Name]

P.S. Happy to return the favor if you're looking for connections in [Your Network Area].

EMAIL 2: Specific Referral Value Proposition
Subject: [Specific Benefit] for your [Industry] connections

Hi [First Name],
Following up on potential referrals - wanted to be specific about the value I can provide.

For [Target Role] connections, I typically help with:
• [Specific Value 1] - like we achieved for [Company]
• [Specific Value 2] - [Example Result]
• [Specific Value 3] - [Timeline]

[Recent Referral] connected me with [Company], and they achieved [Result] in [Timeframe].

Any connections facing these challenges?

Best,
[Your Name]

EMAIL 3: Referral Incentive + Thank You
Subject: Thank you for [Company] referral - referral program

Hi [First Name],
Thank you for connecting me with [Referred Company]! The conversation was exactly what they needed.

Speaking of referrals, we've formalized our referral program:
• [Incentive 1] for qualified introductions
• [Incentive 2] when referrals become clients
• [Additional Benefit] for ongoing referral partners

You're perfect for this program given your network in [Industry].

Interested in learning more about the referral partnership?

Best,
[Your Name]

P.S. [Referred Company] mentioned you as their most valuable business connection!

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