EMAIL 1: Demo-Focused Value Proposition
Subject: 15-minute [Solution] demo for [Company]?
Hi [First Name],
Can I show you exactly how [Company] could [Achieve Specific Outcome] in just 15 minutes?
The demo covers:
• How [Company] would use [Solution] given your [Specific Situation]
• [Specific Feature] that addresses [Company's Challenge]
• ROI calculator customized for [Company Size/Industry]
[Similar Company] booked a demo last month and implemented the solution 2 weeks later. They're already seeing [Result].
I have availability Tuesday 2pm or Wednesday 10am. Which works better?
Best,
[Your Name]
Book directly: [Calendar Link]
EMAIL 2: Demo Preparation + Value
Subject: Preparing your [Company] demo - what to expect
Hi [First Name],
For our upcoming demo, I'll customize everything for [Company]'s situation.
To make it valuable, can you quickly confirm:
1. Your biggest challenge with [Current Process]?
2. What would success look like for [Company]?
3. Who else should join the demo?
I'll prepare specific examples showing how [Company] would achieve [Goal].
The demo will cover:
• [Specific Feature] for [Company's Use Case]
• [Integration] with your existing [System]
• Implementation timeline for [Company]
See you [Day] at [Time]!
Best,
[Your Name]
EMAIL 3: Demo Follow-up + Next Steps
Subject: [Company] demo follow-up - next steps?
Hi [First Name],
Great meeting you yesterday! Hope the demo clarified how [Solution] could help [Company] achieve [Goal].
Based on our conversation, next steps would be:
1. [Step 1] - [Timeline]
2. [Step 2] - [Timeline]
3. [Step 3] - [Timeline]
[Specific Benefit] for [Company] could start as early as [Date].
Ready to move forward, or do you need additional information?
Best,
[Your Name]
P.S. I'll send over the ROI calculator we discussed.