EMAIL 1: Qualification-Focused Outreach
Subject: [Company] fit for [Specific Outcome]?
Hi [First Name],
Quick question: Is [Company] looking to [Specific Goal] in the next [Timeframe]?
We help [Company Type] achieve [Specific Outcome] through [Method]. But it only works for companies that meet specific criteria:
✓ [Qualification Criteria 1]
✓ [Qualification Criteria 2]
✓ [Qualification Criteria 3]
If [Company] meets these criteria, we typically see [Result] in [Timeframe].
Do these apply to [Company]'s situation?
Best,
[Your Name]
EMAIL 2: Lead Scoring Follow-up
Subject: [Company]'s [Specific Score/Assessment]
Hi [First Name],
Based on our research, [Company] scores [High/Medium/Low] for [Solution] readiness:
High Fit Indicators:
• [Positive Indicator 1]
• [Positive Indicator 2]
Potential Challenges:
• [Challenge 1 - but here's how we handle it]
[Similar Company] had the same profile and achieved [Result].
Worth a 15-minute qualification call to confirm fit?
Best,
[Your Name]
EMAIL 3: Value-Based Qualification
Subject: $[Amount] opportunity for [Company]?
Hi [First Name],
Companies like [Company] typically see $[Amount] in [Benefit Type] when they implement [Solution].
But it depends on your current [Relevant Metric].
Quick qualifying questions:
1. What's your current [Key Metric]?
2. What would [Improvement] be worth to [Company]?
3. When would you want to achieve this?
If your answers indicate strong fit, we should definitely talk.
Best,
[Your Name]
