EMAIL 1 - Hour 0: Urgent Issue Identification
Subject: [Company] - urgent [Issue] detected
Hi [First Name],
Just discovered [Company] has a critical [Issue] that needs immediate attention.
[Specific Evidence of Issue] indicates this could impact [Business Function] within [Timeframe].
[Similar Company] experienced the same issue and lost [Specific Cost/Impact] before addressing it.
Need to discuss this today. When can we talk?
Best,
[Your Name]
EMAIL 2 - Hour 8: Consequence/Risk Amplification
Subject: [Issue] at [Company] - 24-hour impact assessment
Hi [First Name],
Following up on the [Issue] I identified at [Company].
If unaddressed, here's what typically happens within 24-48 hours:
• [Consequence 1]
• [Consequence 2]
• [Consequence 3]
[Example Company] waited 3 days to address this and faced [Specific Consequence].
Available for emergency consultation today. What's your availability?
Best,
[Your Name]
EMAIL 3 - Hour 24: Solution Preview
Subject: 4-hour fix for [Company]'s [Issue]
Hi [First Name],
Good news: [Company]'s [Issue] can be resolved in approximately 4 hours.
Our emergency response protocol:
1. [Step 1] - 30 minutes
2. [Step 2] - 2 hours
3. [Step 3] - 90 minutes
[Recent Client] had the same issue Tuesday morning. By end of day, everything was running normally.
Can we start the process today?
Best,
[Your Name]
EMAIL 4 - Hour 36: Final Warning/Alternative
Subject: [Company] - final 12-hour window for [Issue]
Hi [First Name],
This is the final 12-hour window to address [Company]'s [Issue] before it potentially escalates.
Options:
1. Emergency resolution today - [Cost/Time]
2. Wait and address next week - [Higher Cost/Longer Time]
3. Internal resolution attempt - [Risk Level]
[Company] that waited faced [Consequence] and spent 3x more to fix it.
What's your decision?
Best,
[Your Name]
EMAIL 5 - Hour 48: Graceful Exit/Future Reference
Subject: [Issue] window closed - here if you need us
Hi [First Name],
The critical window for addressing [Company]'s [Issue] has passed.
If the situation escalates or you experience [Symptoms], contact us immediately at [Emergency Number].
We'll keep monitoring [Relevant Metrics] and alert you if we detect any changes.
Stay safe,
[Your Name]
P.S. We're available 24/7 for emergency situations.