EMAIL 1: Content Introduction + Value Preview
Subject: [Resource Title] - exclusive [Industry] guide
Hi [First Name],
Created something specifically for [Industry] leaders dealing with [Challenge].
"[Resource Title]" reveals the exact strategies [Successful Company] used to [Achieve Result].
What you'll learn:
• [Key Insight 1] that most companies miss
• [Strategy] that delivered [Specific Result]
• [Framework] for implementation at [Company]
Since [Company] is facing [Similar Challenge], this should be particularly relevant.
Download here: [Link]
Best,
[Your Name]
EMAIL 2: Content Application + Implementation
Subject: Implementing [Resource] strategies at [Company]
Hi [First Name],
Hope you found "[Resource Title]" valuable!
Most readers are particularly interested in [Specific Section] - was that relevant to [Company]'s situation?
The framework on page [X] is exactly what [Client] used to achieve [Result] in [Timeframe].
Question: Which strategy from the guide could have the biggest impact at [Company]?
Happy to discuss implementation if helpful.
Best,
[Your Name]
EMAIL 3: Related Content + Deeper Engagement
Subject: [Related Resource] - advanced [Topic] strategies
Hi [First Name],
Since you downloaded "[Previous Resource]," thought you'd be interested in our advanced guide: "[New Resource Title]."
This goes deeper into [Advanced Topic] and includes:
• [Advanced Strategy 1]
• [Implementation Framework]
• [Case Study] with detailed results
[Client] used these advanced strategies to [Achieve Higher Result].
Worth exploring for [Company]'s next phase?
Download: [Link]
Best,
[Your Name]
