Jack Hayward

Hi, I am Jack, Co-founder, H2, is a UK-based GTM agency. I along with my co-founder Ben help B2B sales teams build and run modern outbound systems.

We handle the entire outbound process end to end: defining your target accounts, data infrastructure, enrichment, qualification, campaign strategy, copy, sending infrastructure and CRM integration.

H2 also design and build bespoke workflows around how your business actually sells.

Whether that's TAM mapping, lead scoring, enrichment waterfalls, buying signals, routing, deduplication or connecting tools that don't naturally work together, we build the system and leave you with the infrastructure, documentation and knowledge to operate it.

For teams with existing internal teams, H2 offers hands-on, team-specific sessions covering GTM with AI, buying signals, data enrichment and outbound operations.

Each workshop is built around a real problem in your business, with your team leaving with a practical system and bespoke playbook they can actually use.

Our work has generated:* $4M in pipeline for Ravn* $2.7M for CIDT* $2.6M in meetings for Lavenir AI* Meetings with Dell, Mercedes-Benz, Volkswagen, Coinbase, Hilton, Accenture and Samsung.

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