In today's competitive business landscape, generating high-quality leads is crucial for the success of marketing agencies and software companies. Hyperke Media, a leading lead generation agency understands the significance of efficient lead generation processes. However, they faced numerous challenges that hindered their efforts before they discovered a game-changing solution: Smartlead.
Discover how Smartlead helped Hyperke achive its lead generation goals.
Overview:
Hyperke Media is a lead generation agency based in Delhi, India. They work with marketing agencies and software companies across various industries, including e-commerce, local businesses, and B2B marketing.
Atishay Jain, the founder of Hyperke Media, sought to improve their lead generation process and came across Smartlead, a lead generation tool known for its API integrations and ease of use. Atishay decided to switch from their previous tool to Smartlead based on a recommendation from a friend and the potential benefits it offered.
Challenges Faced Before Using Smartlead:
Before adopting Smartlead, Hyperke Media encountered several challenges in their lead generation efforts.
1. Reporting was a time-consuming and manual process, requiring hours of copying and formatting data into reports for their clients.
2. There were limitations in pulling data using APIs, hindering their ability to analyze campaign performance effectively.
Smartlead provided an automated solution to these challenges, enabling Hyperke Media to generate reports quickly and analyze their campaigns more efficiently. This allowed them to focus on creating better strategies and driving more client revenue.
“Every week, someone from our team would spend eight hours that day, just looking at all the numbers, copying them into a report. Formatting, the report doing stuff like that. So that was a lot of manual work that we were able to eliminate because of the API integrations,” said Atishay.
Implementation Process:
The implementation of Smartlead into Hyperke Media's lead generation strategy was a straightforward process. They followed a systematic approach that involved-
- Researching the client's industry
- Identifying the target leads
- Developing a strategy
- Setting up the outreach infrastructure and
- Launching campaigns using Smartlead.
The tool's integration-friendly features, such as bulk imports and tag management, streamlined the process and saved time for the Hyperke Media team. The campaigns resulted in increased leads, better targeting, and improved ROI. Hyperke Media was satisfied with the results and continues to use Smartlead for their outreach.
Benefits and Success Stories:
Smartlead brought significant benefits to Hyperke Media's lead generation efforts. The tool's high email-sending volume and reliable delivery infrastructure allowed them to scale their outreach campaigns and generate a greater number of leads compared to previous methods.
They experienced an approximate 80% increase in the number of appointments delivered per month since adopting Smartlead. Notably, campaigns for an e-commerce agency and a B2B and local business agency achieved reply rates of around 9-10% and positive reply rates of around 4%.
Impact on Business:
Hyperke Media's business witnessed positive outcomes after incorporating Smartlead into their lead generation strategy. The tool's API integrations, automated features, and ease of use saved labor costs, improved efficiency, and increased revenue.
Hyperke Media's appointment delivery went from around 100-125 appointments per month to nearly 200, with a peak of 276 appointments in a single month
This growth in lead generation capabilities allowed them to achieve their revenue goals and position themselves as a valuable service provider to their clients.
Noteworthy Features:
Several features of Smartlead proved to be beneficial for Hyperke Media's lead generation efforts. The Master Inbox, which offers real-time email support, greatly simplified the management of client campaigns and reduced the need for multiple Gmail accounts.
Additionally, the integration-friendly nature of Smartlead allowed for seamless integration with other tools and APIs, enhancing automation and efficiency in lead generation.
Customer Support Experience:
The responsiveness and availability of the support team, even during weekends, ensured timely assistance and effective issue resolution. The founder appreciated the promptness in addressing queries and the direct involvement of the Smartlead team, including the founder himself, in customer support.
Recommendation and Rating:
Atishay Jain highly recommends Smartlead to businesses seeking to improve their lead generation efforts. He has already recommended the tool to others in the past, highlighting its cost-effectiveness, scalability, and room for experimentation without compromising email deliverability. Atishay rates Smartlead 9 out of 10, emphasizing its positive impact on Hyperke Media's lead generation capabilities, revenue growth, and operational efficiency.
"Smartlead has been a game-changer for us. It increased our appointment volume, improved ease of use, and offered valuable features. With minimal downtime, it's a reliable tool that has had a positive impact on our business. We've brought in more business for ourselves and our clients. I highly recommend Smartlead for enhanced lead generation,"- Atishay Jain
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1Sign-up for Smartlead.ai
2Upload your lead list.
3Start sending emails
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Charu Mitra Dubey
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Frequently asked questions
What is Smartlead's cold email outreach software?
Smartlead's cold email outreach tool helps businesses scale their outreach efforts seamlessly. With unlimited mailboxes, fully automated email warmup functionality, a multi-channel infrastructure, and a user-friendly unibox, it empowers users to manage their entire revenue cycle in one place. Whether you're looking to streamline cold email campaigns with automated email warmups, personalization fields, automated mailbox rotation, easy integrations, and spintax, improve productivity, or enhance scalability with subsequences based on lead’s intentions, automated replies, and full white-label experience, our cold email tool implifies it in a single solution.
How does Smartlead's unlimited mailboxes feature benefit me?
Our "unlimited mailboxes" feature allows you to expand your email communications without restrictions imposed by a mailbox limit. This means you won't be constrained by artificial caps on the number of mailboxes you can connect and use. This feature makes Smartlead the best cold email software and empowers you to reach a wider audience, engage with more potential customers, and manage diverse email campaigns effectively.
What do you mean by "unibox to handle your entire revenue cycle"?
The "unibox" is one of the unique features of Smartlead cold email outreach tool, and it's a game-changer when it comes to managing your revenue cycle. The master inbox or the unibox consolidates all your outreach channels, responses, sales follow-ups, and conversions into one centralized, user-friendly mailbox.
With the "unibox," you gain the ability to:
1. Focus on closing deals: You can now say goodbye to the hassle of logging into multiple mailboxes to search for replies. The "unibox" streamlines your sales communication, allowing you to focus on what matters most—closing deals.
2. Centralized lead management: All your leads are managed from one central location, simplifying lead tracking and response management. This ensures you take advantage of every opportunity and efficiently engage with your prospects.
3. Maintain context: The "unibox" provides a 360-degree view of all your customer messages, allowing you to maintain context and deliver more personalized and effective responses.
Can Smartlead help improve my email deliverability rates?
Yes, our cold emailing software is designed to significantly improve your email deliverability rates. It enhances email deliverability through AI-powered email warmups across providers, unique IP rotating for each campaign, and dynamic ESP matching.
Real-time AI learning refines strategies based on performance, optimizing deliverability without manual adjustments. Smartlead's advanced features and strategies are designed to improve email deliverability rates, making it a robust choice for enhancing cold email campaign success.
Can I integrate Smartlead with other tools I'm using?
Certainly, Smartlead cold email tool is designed for seamless integration with a wide range of tools and platforms. Smartlead offers integration with HubSpot, Salesforce, Pipedrive, Clay, Listkit, and more. You can leverage webhooks and APIs to integrate the tools you use. Try Now!
What is Smartlead, and how can it enhance my cold email campaigns?
Smartlead is a robust cold emailing software designed to transform cold emails into reliable revenue streams. Trusted by over 31,000 businesses, Smartlead excels in email deliverability, lead generation, cold email automation, and sales outreach. A unified master inbox streamlines communication management, while built-in email verification reduces bounce rates.Additionally, Smartlead offers essential tools such as CNAME, SPF Checker, DMARC Checker, Email Verifier, Blacklist Check Tool, and Email Bounce Rate Calculator for optimizing email performance.
How does Smartlead, as a cold emailing tool, automate the cold email process?
Smartlead’s robust cold email API and automation infrastructure streamline outbound communication by transforming the campaign creation and management processes. It seamlessly integrates data across software systems using APIs and webhooks, adjusts settings, and leverages AI for personalised content.
The cold emailing tool categorises lead intent, offers comprehensive email management with automated notifications, and integrates smoothly with CRMs like Zapier, Make, N8N, HubSpot, Salesforce, and Pipedrive. Smartlead supports scalable outreach by rapidly adding mailboxes and drip-feeding leads into active campaigns Sign Up Now!
How does Smartlead ensure my emails don't land in the spam folder?
Smartlead, the best cold email marketing tool, ensures your emails reach the intended recipients' primary inbox rather than the spam folder.
Here's how it works:
1. Our "unlimited warmups" feature is designed to build and maintain a healthy sending reputation for your cold email outreach. Instead of sending a large volume of emails all at once, which can trigger spam filters, we gradually ramp up your sending volume. This gradual approach, combined with positive email interactions, helps boost your email deliverability rates.
2. We deploy high-deliverability IP servers specific to each campaign.
3. The ‘Warmup’ feature replicates humanized email sending patterns, spintax, and smart replies.
4. By establishing a positive sender reputation and gradually increasing the number of sent emails, Smartlead minimizes the risk of your emails being flagged as spam. This way, you can be confident that your messages will consistently land in the primary inbox, increasing the likelihood of engagement and successful communication with your recipients.
What features does Smartlead offer for cold email personalisation?
Smartlead enhances cold email personalisation through advanced AI-driven capabilities and strategic integrations. Partnered with Clay, The cold remaining software facilitates efficient lead list building, enrichment from over 50 data providers, and real-time scraping for precise targeting. Hyper-personalised cold emails crafted in Clay seamlessly integrate with Smartlead campaigns.
Moreover, Smartlead employs humanised, natural email interactions and smart replies to boost engagement and response rates. Additionally, the SmartAI Bot creates persona-specific, high-converting sales copy. Also you can create persona-specific, high-converting sales copy using SmartAI Bot. You can train the AI bot to achieve 100% categorisation accuracy, optimising engagement and conversion rates.
Is Smartlead suitable for both small businesses and large enterprises?
Smartlead accommodates both small businesses and large enterprises with flexible pricing and comprehensive features. The Basic Plan at $39/month suits small businesses and solopreneurs, offering 2000 active leads and 6000 monthly emails, alongside essential tools like unlimited email warm-up and detailed analytics.
Marketers and growing businesses benefit from the Pro Plan ($94/month), with 30000 active leads and 150000 monthly emails, plus a custom CRM and active support. Lead generation agencies and large enterprises can opt for the Custom Plan ($174/month), providing up to 12 million active lead credits and 60 million emails, with advanced CRM integration and customisation options.