Key Highlights
- $300,000 in contracts closed for a client in just 90 days.
- Helping clients book meeting with companies like Rolls Royce and Vodafone.
- Seamless client campaign management with Client Access and white-labeling.
- Enhanced deliverability tracking with SmartDelivery.
- Saved time and money through automation, reducing the need for manual effort.
Client Overview
Emmanuel Akatobi, founder of PLNITUDE, runs a UK-based lead generation agency specializing in cold emailing for B2B businesses.
PLNITUDE helps software development companies, email marketers, SEO agencies, and other B2B clients generate consistent leads and sales opportunities.
Emmanuel also co-founded Clean Pro Connect, a service focused on helping cleaning generate local leads.
He started his entrepreneurial journey with a copywriting business three years ago, then transitioned into lead generation when he saw the potential of cold emailing to drive growth for various businesses.
Since launching PLNITUDE in 2023, Emmanuel has relied on Smartlead to build efficient, scalable outbound systems for his clients across the US, UK, Dubai, Europe, and Singapore.
Challenges Before Smartlead
Before implementing Smartlead, Emmanuel has faced several hurdles with a proper tool for streamlining his cold email efforts:
1. Managing Multiple Campaigns and Clients
As PLNITUDE grew, it became challenging to oversee deliverability, campaign performance, and client accounts at scale.
2. Ensuring Deliverability
Keeping track of email deliverability across multiple client accounts was a manual and time-consuming process.
3. Time-Consuming Reporting
Preparing campaign performance reports and maintaining transparency with clients was another major hurdle and required considerable effort.
4. Scaling for Diverse Business Types
They were struggling to balance outbound systems for both B2B and local cleaning businesses as it required a robust and customizable platform.
Why Smartlead?
Emmanuel discovered Smartlead through friends, work communities, and his paid mentorship program. The platform quickly stood out as the perfect solution for scaling his agency as it offered everything he needed. Key features like Client Access, SmartDelivery, and white-labeling capabilities addressed his pain points, while Smartlead’s ease of use ensured a smooth onboarding process.
Solutions and Features That Made the Difference
1. Client Access and White Labeling
One of Emmanuel’s favorite Smartlead features is Client Access, which provides an overview of all client campaigns in one centralized dashboard. Combined with white-labeling capabilities, this feature enables PLNITUDE to:
- Offer transparency in campaign management.
- Save significant time on reporting.
- Enhance their branding and maintain professionalism with clients.
"Client Access and white-labeling have been a game-changer, saving us countless hours and making campaign reporting seamless." – Emmanuel Akatobi
2. SmartDelivery for Enhanced Deliverability
Managing email deliverability became effortless with SmartDelivery, allowing PLNITUDE to:
- Identify high-performing accounts and scale campaigns accordingly.
- Troubleshoot underperforming accounts to fix deliverability issues.
- Maintain consistent results across multiple campaigns.
"The more clients you have, the harder it is to manage deliverability. SmartDelivery has been a lifesaver for tracking performance and scaling effectively."
3. Subsequence Automation
With Subsequences, PLNITUDE has been able to respond to interested leads promptly, ensuring no opportunity is missed. This feature has proven invaluable in streamlining follow-up processes.
"Subsequences have significantly reduced our response times and ensured we capitalize on every interested lead."
4. Warm-Up Capabilities
Despite the growing debate about the necessity of warm-ups, Emmanuel firmly believes they are essential. Smartlead’s warm-up features have been instrumental in maintaining email deliverability for PLNITUDE’s campaigns.
"We’ve tested campaigns with and without warm-ups, and the difference in deliverability is clear. Warm-ups are crucial to our strategy."
Key Results
1. Closed $300K in Contracts in Just 90 Days
Using Smartlead, PLNITUDE executed a highly successful campaign that resulted in his clients closing $300,000 in contracts within three months.
2. Consistent Lead Generation Across Markets
By leveraging Smartlead’s automation and scaling capabilities, PLNITUDE has successfully generated leads for clients in the US, UK, Dubai, Europe, and Singapore, helping businesses grow beyond their local markets.
3. High-Quality Campaign Results
A few of PLNITUDE’s standout campaigns involved booking 63 meetings in 2 months - including a meeting with Roll Royce. They helped another client book 97 meetings in 2 months - including meeting with Vodafone.
With his Clean Pro Connect business, he helped a $2.93 million cleaning business get 33 qualified leads in one month and a 23 qualified commercial leads for another cleaning business with 80+ locations in 4 weeks.
Why Emmanuel Recommends Smartlead
1. Ease of Scaling
Unlimited email accounts per client make it easy to scale campaigns for growing businesses.
2. Advanced API and Automation
Smartlead’s API capabilities allow PLNITUDE to automate processes like reporting, Slack notifications, and email categorization.
3. Slack Community and Support
The active Slack community provides real-time updates and support, ensuring his business stays ahead of trends in the cold email space.
4. Customizable Features
Smartlead’s spintax, sentiment analysis, and auto-categorization enable him to personalize campaigns and achieve better results.
Looking Ahead
Emmanuel is excited to explore more of Smartlead’s features, including SmartServers and potential improvements like enhanced dashboard analytics and CRM functionality.
"With Smartlead, I’m happy with everything—but then I check their Slack community, and there’s a new feature that just dropped!"
Conclusion
Since adopting Smartlead, PLNITUDE and Clean Pro Connect has transformed its cold email operations, achieving remarkable results for its clients. With advanced tools for email deliverability, client management, and campaign scaling, Smartlead has become an indispensable part of PLNITUDE’s success.
For agencies looking to scale outbound operations and book meetings at scale, Smartlead is here to offer a new way to do cold email outbound. With SmartDelivery, SmartServers and many new leading-edge features, your cold email outbound systems will never be the same again.
Here, try the 14-day free trial to see for yourself.
Wajahat Ali
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Account Executive, B.I.G. Charity Law Group Professional Corporation
“Hands down the best cold email software. Smartlead is amazing, this is the best tool if you want to cold email at scale and land in the inbo”
Co-founder, Pitchlane
“Innovative, reliable, and Suitable For Technical and Non-Technical Users. SmartLead's ability to help me land in the primary inbox and autom”
Co-Founder, Five Element
“Smartlead is an absolute game-changer! With its exceptional features and support from the Smartlead team, I've experienced remarkable succes”
Sales Director - Financial Institution Solutions Saggezza, Inc.
“Smartlead is an innovative cold email platform that helps me reach out to potential clients. There are easy-to-use templates, powerful autom”
Founder, Leadbird.io
“I've personally built a sales engagement platform similar to Smartlead, and I am genuinely blown away by the scalability, functionality and”
CEO, Yell Cut
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CEO, Rock Solid Lead Generation
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Founder, WindGrowth
“Smartlead is simply amazing. They constantly improve their product and bring new features that make the cold email software even more comple”
Outbound Lead & Partner, Peakora
“Our campaigns weren't just about reaching out, but reaching out right, and Smartlead helped us achieve this. It has added immense value to o”
Co-Founder, Five Element
“Smartlead is an absolute game-changer! With its exceptional features and support from the Smartlead team, I've experienced remarkable succes”
CEO, Acquisizioneclienti.it
“Best cold outbound email software out there. Everything, is fast, reliable, scalable, you can also white-label, amazing analytics and never”
Owner, Storydriven.video
“I just ended my 2 year search for the right cold emailing platform with Smartlead. A stand alone tool for cold emailing unlike anything else”
Senior Account Executive, Key Outreach
“Intuitive. Game-Changing. POWERFUL. Analytics, spintax, A/B testing, quick personalization. This is a game changer if you send cold email campaign. Grateful to this team for building a product that has changed our day to day. 🚀”
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Frequently asked questions
What is Smartlead's cold email outreach software?
Smartlead's cold email outreach tool helps businesses scale their outreach efforts seamlessly. With unlimited mailboxes, fully automated email warmup functionality, a multi-channel infrastructure, and a user-friendly unibox, it empowers users to manage their entire revenue cycle in one place. Whether you're looking to streamline cold email campaigns with automated email warmups, personalization fields, automated mailbox rotation, easy integrations, and spintax, improve productivity, or enhance scalability with subsequences based on lead’s intentions, automated replies, and full white-label experience, our cold email tool implifies it in a single solution.
How does Smartlead's unlimited mailboxes feature benefit me?
Our "unlimited mailboxes" feature allows you to expand your email communications without restrictions imposed by a mailbox limit. This means you won't be constrained by artificial caps on the number of mailboxes you can connect and use. This feature makes Smartlead the best cold email software and empowers you to reach a wider audience, engage with more potential customers, and manage diverse email campaigns effectively.
What do you mean by "unibox to handle your entire revenue cycle"?
The "unibox" is one of the unique features of Smartlead cold email outreach tool, and it's a game-changer when it comes to managing your revenue cycle. The master inbox or the unibox consolidates all your outreach channels, responses, sales follow-ups, and conversions into one centralized, user-friendly mailbox.
With the "unibox," you gain the ability to:
1. Focus on closing deals: You can now say goodbye to the hassle of logging into multiple mailboxes to search for replies. The "unibox" streamlines your sales communication, allowing you to focus on what matters most—closing deals.
2. Centralized lead management: All your leads are managed from one central location, simplifying lead tracking and response management. This ensures you take advantage of every opportunity and efficiently engage with your prospects.
3. Maintain context: The "unibox" provides a 360-degree view of all your customer messages, allowing you to maintain context and deliver more personalized and effective responses.
Can Smartlead help improve my email deliverability rates?
Yes, our cold emailing software is designed to significantly improve your email deliverability rates. It enhances email deliverability through AI-powered email warmups across providers, unique IP rotating for each campaign, and dynamic ESP matching.
Real-time AI learning refines strategies based on performance, optimizing deliverability without manual adjustments. Smartlead's advanced features and strategies are designed to improve email deliverability rates, making it a robust choice for enhancing cold email campaign success.
Can I integrate Smartlead with other tools I'm using?
Certainly, Smartlead cold email tool is designed for seamless integration with a wide range of tools and platforms. Smartlead offers integration with HubSpot, Salesforce, Pipedrive, Clay, Listkit, and more. You can leverage webhooks and APIs to integrate the tools you use. Try Now!
What is Smartlead, and how can it enhance my cold email campaigns?
Smartlead is a robust cold emailing software designed to transform cold emails into reliable revenue streams. Trusted by over 31,000 businesses, Smartlead excels in email deliverability, lead generation, cold email automation, and sales outreach. A unified master inbox streamlines communication management, while built-in email verification reduces bounce rates.Additionally, Smartlead offers essential tools such as CNAME, SPF Checker, DMARC Checker, Email Verifier, Blacklist Check Tool, and Email Bounce Rate Calculator for optimizing email performance.
How does Smartlead, as a cold emailing tool, automate the cold email process?
Smartlead’s robust cold email API and automation infrastructure streamline outbound communication by transforming the campaign creation and management processes. It seamlessly integrates data across software systems using APIs and webhooks, adjusts settings, and leverages AI for personalised content.
The cold emailing tool categorises lead intent, offers comprehensive email management with automated notifications, and integrates smoothly with CRMs like Zapier, Make, N8N, HubSpot, Salesforce, and Pipedrive. Smartlead supports scalable outreach by rapidly adding mailboxes and drip-feeding leads into active campaigns Sign Up Now!
How does Smartlead ensure my emails don't land in the spam folder?
Smartlead, the best cold email marketing tool, ensures your emails reach the intended recipients' primary inbox rather than the spam folder.
Here's how it works:
1. Our "unlimited warmups" feature is designed to build and maintain a healthy sending reputation for your cold email outreach. Instead of sending a large volume of emails all at once, which can trigger spam filters, we gradually ramp up your sending volume. This gradual approach, combined with positive email interactions, helps boost your email deliverability rates.
2. We deploy high-deliverability IP servers specific to each campaign.
3. The ‘Warmup’ feature replicates humanized email sending patterns, spintax, and smart replies.
4. By establishing a positive sender reputation and gradually increasing the number of sent emails, Smartlead minimizes the risk of your emails being flagged as spam. This way, you can be confident that your messages will consistently land in the primary inbox, increasing the likelihood of engagement and successful communication with your recipients.
What features does Smartlead offer for cold email personalisation?
Smartlead enhances cold email personalisation through advanced AI-driven capabilities and strategic integrations. Partnered with Clay, The cold remaining software facilitates efficient lead list building, enrichment from over 50 data providers, and real-time scraping for precise targeting. Hyper-personalised cold emails crafted in Clay seamlessly integrate with Smartlead campaigns.
Moreover, Smartlead employs humanised, natural email interactions and smart replies to boost engagement and response rates. Additionally, the SmartAI Bot creates persona-specific, high-converting sales copy. Also you can create persona-specific, high-converting sales copy using SmartAI Bot. You can train the AI bot to achieve 100% categorisation accuracy, optimising engagement and conversion rates.
Is Smartlead suitable for both small businesses and large enterprises?
Smartlead accommodates both small businesses and large enterprises with flexible pricing and comprehensive features. The Basic Plan at $39/month suits small businesses and solopreneurs, offering 2000 active leads and 6000 monthly emails, alongside essential tools like unlimited email warm-up and detailed analytics.
Marketers and growing businesses benefit from the Pro Plan ($94/month), with 30000 active leads and 150000 monthly emails, plus a custom CRM and active support. Lead generation agencies and large enterprises can opt for the Custom Plan ($174/month), providing up to 12 million active lead credits and 60 million emails, with advanced CRM integration and customisation options.