Best Price Increase Email Template to Notify Your Customers

Every business organization comes to the point where they have to reconsider their prices to keep thriving. Needless to say, the price increase is never good news to the clients/customers.

That's why you have to write price increase emails in a polite yet straightforward way. Learn the essential tips and tricks to write a sensible price increase email and keep your customer base intact.

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Price Increase? Learn How to Tell Clients

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Here we present a free tried and tested price increase email template. Feel free to make use of it as you like (don't forget to customize it). You will also learn a few tips and best practices to follow while sending price hike emails.

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Use our Lead Generation Email Template

Dropping the news of price increase is not an easy job. It takes skill and good copy writing, skip the painful parts and use our Price Increase Email Template to let your cutomers know about price increase.

This is the best way you can build your business and grow your company and become a big success.

Click below and start using Smartlead to scale your growth

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Price Increase Email Template

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Subject: {Product Name} Price Increase

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Dear Customers,

We hope you're enjoying {product name}! We're happy to hear that you see a lot of success with it, and we want to thank you for your business.

We want to enlighten you about the fact that we are increasing the price of {Product Name} by {amount}. This will take effect on {date}.

Please note that we will continue to offer our current prices until the new prices come into effect.

In case of any doubt, please let us know at {email}. We apologize for any trouble this may cause. If you don't want to continue our services, please click here.

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Best,

{sender name}

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Why Does This Template Work?

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This email starts with a gracious introduction and quickly moves on to the price increase point. It is short, simple, and polite.
It gives the recipient freedom to choose whether they want to continue doing business with you or not. These gestures build brand loyalty.
You can easily customize this email template following your business needs. As it states all the info about the price increase beforehand, the client gets time to make a decision.

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Rate Your Template

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Template rating on a few factors:

· Number of words (111)

· Social proof (7/10)

· Introduction (8.5/10)

· Fluff (0/10)

· Large paragraphs (1/10)

· Single CTA (8/10)

· Potential to convert (7.5/10)

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· Spam word use (0/10)

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Best Practices for Price Increase Emails

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Always give proper explanations for price hikes. Businesses that state the reasons for price hikes are considered ethical.
Ensure you follow up after 24 hours of sending the price increase email. Sometimes your recipients might ignore it, so send a follow-up to make sure everyone is aware of the price increase.
Apologize formally, but don't overdo it. Also, don't use any email template; personalize it for every prospect.

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Take Away Tips for Price Increase Emails

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It is hard to break the news of a price increase to the clients, but don't beat around the bushes. After a cordial greeting, address the issue.
Always give the price increase heads up at least a month in advance. It will provide them with the time to rethink and decide.
Apologize for the inconvenience, but never sound guilty. After sending your price increase email, send a follow-up email within 24-48 hours.

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FAQs

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1. How long should a price increase email be?

Price increase emails can be around a couple of sentences. Although it is hard to bind it down to a specific word count, keep it short and to the point.

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2. How do I automate follow-ups for price increase emails?

There are lots of email marketing tools that can do the job for you. Smartlead.ai is one of the best email marketing tools these days. You can create follow-up email campaigns and automate the flow easily with Smartlead.